MORRA
Art direction, Branding, Illustration
A dream of mine is to open a wine bar and the dream almost got true when I was asked to design a logotype for the new wine bar Morra. I had so much fun doing this project and developing a strong and unique visual identity for them.
In the visual style, I included a soft logotype inspired from spilled wine. The playful illustrations of food and drinks also make a big part of the identity, they can be used in all kind of brand promotion from packaging to social media so the brand can be more recognizable and stand out from it's competitors. I created an eye-catching poster for the opening event and menu designs, using the illustrations. Together, they bring out the vibe of the wine bar, making it more than just a place for wine, because it's Morra – a tasty and funky experience.
Poster for the opening event
Stickers
Matches
The Menu
Brand Colors
The Logotype