FUFFIFUFZICH
Art direction, Branding, Illustration, Merchandise
I had the honor of creating a visual identity for the singer Fuffifufzich, a custom logotype, Character illustrations, and an evocative album cover. The logotype represents the artist style and brand, offering a memorable representation. The illustrations, a character based on the singer and elements from her life, are carefully crafted to suit the artist personality.
The album cover is setting the tone for the music within. It is designed to be a gateway into the artists musical journey. Every element, from the color palette to the illustrations represents the artist emotions through out the songs.
The illustration for the new merchandise is a visual answer to the new album with the name "Der tag an dem du warst wo Ich war wo du warst". The album is a lot about time running away and therefor I choose a clock inspired by Dali as the main object. Other pieces in the illustration are all related from pieces of the songs in the album.
